About Jelly Belly Candy Company

Project | Jelly Belly - Bean Sorting Game
Duration | 2 months
Tool | Adobe Illustrator
Responsible for | Game User Interface
I had the opportunity to collaborate with Embreate, an interdisciplinary agency based in Toronto, on a UI design project for Jelly Belly Candy Company. Working alongside their creative directors and developers was an absolute pleasure and a delightful experience.
The project involved creating the UI design for the Jelly Belly Bean Sorting Game, a multi-touch game that enables two players to participate simultaneously. The objective of the game is for players to drag misshapen jelly beans, referred to as belly flops, from a virtual conveyor belt displayed on the screen and drop them into a hopper receptacle where they are permanently discarded.
For more details, please visit: www.embreate.com
UI Kit

UI Design







Final Product (Images By Embreate)







Video